Build Your Identity.
Brand awareness in B2B manufacturing isn’t about vanity—it’s about survival. It’s what separates the market leaders from the ones constantly fighting for attention. At RIVET, we don’t just put your name out there; we make sure it sticks. We craft brands that are recognized, trusted, and chosen when it counts. Because in this space, being unknown is the same as being irrelevant.
Low Brand Awareness.
We get it—brand awareness isn’t just a buzzword; it’s the lifeline of your business that keeps you up at night. You’re the marketing maestro charged with making the impossible happen: cutting through market noise to spotlight your brand. With 77% of B2B buyers diving deep into research before even saying hello, irrelevance is not an option. Without visibility, you’re not just missing opportunities; you’re handing them over to competitors.
89%
of B2B marketers prioritize brand awareness as a key goal (that many can’t achieve).
Why It Matters.
Building brand awareness isn’t just about getting your name out there; it’s about creating a foundation for sustainable growth. Studies show that companies with strong brand awareness see a 23% increase in revenue compared to those that don’t. Why? Because familiarity breeds trust. When decision-makers recognize your brand, they’re more likely to engage with your sales team, participate in your webinars, and ultimately, choose your solutions over others.
Brand awareness also drives preference, which is crucial in a competitive market. Research reveals that 82% of B2B buyers are more likely to choose a brand they are familiar with when all other factors are equal. This means that your brand presence can be the tipping point that transforms prospects into loyal customers. By investing in brand awareness, you’re not just increasing visibility—you’re laying the groundwork for a steady pipeline of sales-ready leads.
At RIVET, we understand this struggle intimately. We’ve seen how a lack of brand awareness can cripple even the most innovative companies. We’re here to bridge that gap, leveraging our expertise to ensure your brand gets noticed and remembered.
Proven Experience.
Brand awareness isn’t guesswork—it’s strategy, execution, and results. At RIVET, we’ve helped brands go from unknown to unforgettable, turning market noise into clear, undeniable presence. See how we’ve done it before, and when you’re ready, we’ll do it for you. Because in this game, being seen isn’t enough—your brand needs to be impossible to ignore.
