Break The Cycle.
Nobody talks about it, but let’s be real—sales and marketing misalignment isn’t just an “internal challenge.” It’s a silent, slow-moving leak in your revenue pipeline. Leads go cold, messaging falls flat, and customers feel the disconnect. Meanwhile, competitors with a unified approach close deals faster and build stronger relationships. Companies that fix this see higher win rates because when sales and marketing work as one, the whole business wins.
Misalignment that costs you.
Sales and marketing should be a dynamic duo, but too often, they aren’t. Leads get lost, messaging feels disjointed, and opportunities slip through the cracks. It’s a frustrating, expensive disconnect—90% of sales and marketing professionals say they’re misaligned. Even worse, while 58% of marketers agree that collaboration with sales is crucial, only 27% feel like it’s actually happening. This disconnection not only hampers productivity but also leaves prospects and customers with a fragmented and less-than-ideal experience.
90%
of sales and marketing professionals feel misaligned.
Why It Matters.
Misalignment isn’t just an internal headache—it’s a revenue killer. Companies with strong sales and marketing alignment see a 38% higher win rate, and businesses that get it right generate 208% more marketing revenue than those that don’t. That’s not a minor improvement—it’s the difference between surviving and dominating.
At RIVET, we don’t just talk about sales and marketing alignment—we build it. We create the systems, strategies, and shared goals that bring both teams together, ensuring they work as a unified force. No more mixed signals. No more lost leads.
Just a seamless process that turns prospects into customers, faster.
Gain Momentum.
Sales and marketing should be a powerhouse, not a tug-of-war. We’ve helped brands breakdown and build teams that win together. Let’s make your sales and marketing work as one—because when they do, everyone wins.
